UI/UX Design class
In the UI/UX Design class I took this past semester, we worked with the Feminine Intelligence Agency (FIA) to help them with their goal of reducing the gap they have found in the market for educating women on toxic relationships and how to look out for and avoid them. The organization specifically wanted help with resonating with their intended audience and gaining a consumer base.
My group, comprised of Anakin Brittain, Lindsey Zarka, and myself, chose to focus on improving FIA's Instagram profile to increase viewership to help drive more people to their website, where they host a majority of their self-improvement and toxic relationship informational tools.
As part of this project, I decided to redesign two of FIA's preexisting Instagram posts to fit into the style guide we created as a group. These two posts, with both the original and redesigned versions, can be seen below.
I also created two original post ideas that the FIA could use as examples for creating their own, as seen below.
